Thursday 23 July 2020

Swan Hellenic revived as expedition brand

#expeditioncruising .

Seventy years on from Swan Hellenic’s discovery cruise beginnings, the British born expedition cruise line is back. Its core values remain unchanged, as does the brand’s passion for exploratory cruising. Keen again to enrich inquisitive minds who want to discover incredible destinations, reconnect with nature and locals all the while sharing unique experiences.

Two state-of-the-art expedition ships are being built in Helsinki Shipyard Oy, Finland aimed at providing 152 guests an elegant, intimate and personal onboard experience delivered by 120 warm, friendly and knowledgeable staff. The first ship will set sail for Antarctica in November 2021, the second will be gracing the water in April 2022.

Andrea Zito, Swan Hellenic’s CEO says: “I am proud to announce the rebirth of Swan Hellenic a pioneering iconic travel brand with the mission to be the leader in cultural expedition cruising” The new Swan Hellenic, retains its British heritage whilst being international in outlook. Aimed at the traveller, who wishes to explore, experience and enrich whilst the infinite beauty of the world and its inhabitants in a safe and sustainable way”.

Swan Hellenic is looking forward to building relationships with the trade. With Zito adding, “Swan Hellenic was always a family brand and we want to continue along the same line by inviting all cruise industry partners to become part of the new Swan Hellenic community”. All interested agents can register their interest at

The company will launch with offices in Monaco, the UK and Germany to start with. The senior management team has more than 100 years of cruise industry experience led in the UK by John Warner (GAdventures/Trailfinders) and Mario Bounas (Royal Caribbean/The Langham), Alfredo Spadon in Germany (Silversea/MSC) and Andrea Zito in the Monaco Headquarters (Silversea/Vships).

For now, the website is live, and Andrea Zito added: “over the course of the next few weeks and months we’ll be releasing more information about a number of exciting developments from Swan Hellenic. We are back and we’re bigger and bolder than ever”.

The UK office for Swan Hellenic is near Buckingham Palace in Central London.

For more information about Swan Hellenic, please visit or call. +44 (0) 207 846 0271

About Swan Hellenic
  • Swan Hellenic ( is a British expedition cruise company with an international outlook.
  • The company was founded in the 1950s by W. F. Swan and son (R. K. Swan) based on a set of values that remain true to this day. These include, discovering new destinations, personal and educational enrichment whilst enjoying unrivalled, sophisticated service.
  • Two brand-new ice-strengthened hull PC5 ships will launch in November 2021 and April 2022.
  • Both ships will have 76 cabins accommodating 152 guests in total. The majority (60) of the cabins feature a large balcony.

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